Hidden Secrets revealed about the Floor Flatness industry
A few months ago my technician Ray and I were talking with a guy with over 20 years in the floor flatness industry, and we were just casually shooting the breeze. It’s always good to hear what people are up to, and get outside perspectives, and this conversation was no different.
After a while, our friend “Fred” opened up to us and told us some revealing information that we were sworn not to tell. But after pleading and prodding, “Fred”, whose name has been changed to protect the innocent, finally let us pass this story on to you.
I think it reveals some really big truths about what is going on in the industry – and how the big dogs are trying to keep YOU from having it much easier out there in the field.
Let me tell you about “Fred”.
“Fred” loves Allen Face. He thinks that everything that the company has done, from the F-number standard, to their certification programs, to their F-Meter® unit is great.
He has spent the money to get an Allen Face certification.
He definitely believes that what Allen Face has done in the industry should be considered a great contribution to the world.
And I can’t fault him on that.
For one, who else was out there challenging Allen Face?
Up until recently, nobody knew there were any other options. There didn’t seem to be a better way of doing things.
Until now. We have been putting the floor flatness industry on alert that we’re here to play, and play big. And the big dogs don’t like it when they’re bested.
Our buddy Fred got informed about the FloorPro®. About how it’s easier to use than the F-Meter®. About how it costs 30% less, and is just as accurate. And he even learned about the many benefits that a FloorPro® offers its users, that the F-Meter® doesn’t have.
And then he did something amazing.
He walked right up to Allen Face and asked, “Why should I pay $12,900 for your unit?”
And Allen Face replies, “Because I’m Allen Face”.
Wow.
That’s quite the entitlement mentality if I’ve ever heard it. I don’t agree with over paying for an inferior product. Maybe you feel differently, but I doubt it.
We admit it…we’re the underdog. But we’re not going anywhere, and you definitely won’t hear us demanding a hefty sum simply because of the name on the side of the FloorPro®.
Instead…
What we’ll demand is to be on YOUR side, and make YOUR life better. To provide world class, personal support with real live people. When you use the FloorPro® you’ll have an easier time getting the measurements in the field, and be able to make professional reports that make YOU look good.
We’re here for you. You are the only reason we exist. In fact, if you have any questions at all about how the FloorPro® can benefit your business and pay for itself in 8 runs or less, give us a call here: 303-565-1780.
A live person will pick up during business hours, and you’ll be directed to a recognized expert immediately. If the line is busy, please call back again…we’ve been ringing off the hook lately.
We look forward to hearing from you.
Best,
Carl Ytterberg
CEO Ytterberg Scientific, Inc.
PS – There is a saying, “The Price of Knowledge Is Payed Once….The Price of Ignorance Is Payed Again and Again.” Fred was paying the price of ignorance again and again. Until the light went on, and he discovered that there is more than one game in town.
http://flatfloors.com/floorpro.html
Note: FloorPro® and TruFlat® are trademarks of YSI. F-Meter® is a trademark of the Allen Face & Company
Tags: F Number, Floor Flatness